Acquisition of XLMedia's North American Business by Sportradar AG

Deal typeTransaction Services
IndustryTechnology & Media
Sub-industryMedia and entertainment & Betting & Gaming
Client nameSportradar AG
The deal sees sports betting supplier Sportradar enter the affiliate sector with the acquisition of XLMedia’s North American assets. XLMedia is currently live in 21 US states for its sports betting operations and four for online casino. The assets acquired include college football-focused Saturday Down South, gambling-focused Sports Betting Dime and CBWG Media Group, with revenue coming from these entities as well as media partnerships.
 

The BDO team was very helpful in our analysis and diligence on the assets. We brought them into the project at a late stage, but they quickly got up to speed and delivered against our needs. We were very satisfied with the process and outputs, which met (if not exceeded) their original scope.

Dave Brown, Director Corporate Development


BDO provided financial due diligence on the acquisition.

Project Team included 
BDO UK - Ian Cooper, Ollie Woodward, Jack Lindsay, Sophia Li
BDO Germany - Steffen Eube