MediaMonks (part of the S4 Capital Group) has acquired IMA, an Amsterdam based influencer marketing agency. BDO provided financial and tax due diligence, together with tax structuring support for this acquisition.
With influencer marketing a growing space that is only just starting to properly mature, the global scale offered by S4 is expected to support the continued growth of IMA. This acquisition will also add another dimension to the services offered by MediaMonks to their clients, utilising the 40,000 influencers IMA uses worldwide.
"It was a pleasure to support the S4 team on yet another successful acquisition, supported by our cross border team in the UK and the Netherlands. We look forward to following IMA’s continued success as part of the S4 family."
- Conor Lambert, BDO